Grant, Robert M. Contemporary Strategy Analysis: Text and Cases. Ninth edition. Chichester, West Sussex: Wiley, 2016. Print.
Jackson, Brad, and Ken W. Parry. A Very Short, Fairly Interesting and Reasonably Cheap Book about Studying Leadership. Third edition. Los Angeles: SAGE, 2018. Print.
Johnson, Gerry et al. Exploring Strategy: Text and Cases. Eleventh edition. Harlow, England: Pearson, 2017. Web. <https://ebookcentral.proquest.com/lib/uea/detail.action?docID=5186321>.
Jones, Robert. Branding: A Very Short Introduction. First edition. Vol. 527. Oxford, United Kingdom: Oxford University Press, 2017. Print.
Le Meunier-FitzHugh, Kenneth, and Tony Douglas. Achieving a Strategic Sales Focus: Contemporary Issues and Future Challenges. First edition. Oxford, United Kingdom: Oxford University Press, 2016. Web. <https://dx.doi.org/10.1093/acprof:oso/9780198706632.001.0001>.
Lynch, Richard L. Strategic Management. Seventh edition. Harlow, England: Pearson, 2015. Web. <https://ebookcentral.proquest.com/lib/uea/detail.action?docID=5174490>.
Ong, Boon Hwee, and Mark Goyder. Entrusted: Stewardship for Responsible Wealth Creation. Singapore: World Scientific, 2020. Web. <https://ebookcentral.proquest.com/lib/uea/detail.action?docID=5928349>.
Witcher, Barry, and Vinh Sum Chau. Strategic Management: Principles and Practice. Second edition. Andover, Hampshire, United Kingdom: Cengage Learning, 2014. Web. <https://ebookcentral.proquest.com/lib/uea/detail.action?docID=5133142>.
