Bibliography for Strategy - MBA BETA

1.

Ong BH, Goyder M. Entrusted: Stewardship for Responsible Wealth Creation. World Scientific; 2020. https://ebookcentral.proquest.com/lib/uea/detail.action?docID=5928349

2.

Johnson G, Whittington R, Scholes K, Angwin D, Regnér P. Exploring Strategy: Text and Cases. Eleventh edition. Pearson; 2017. https://ebookcentral.proquest.com/lib/uea/detail.action?docID=5186321

3.

Witcher B, Chau VS. Strategic Management: Principles and Practice. Second edition. Cengage Learning; 2014. https://ebookcentral.proquest.com/lib/uea/detail.action?docID=5133142

4.

Jones R. Branding: A Very Short Introduction. Vol 527. First edition. Oxford University Press; 2017.

5.

Le Meunier-FitzHugh K, Douglas T. Achieving a Strategic Sales Focus: Contemporary Issues and Future Challenges. First edition. Oxford University Press; 2016. https://dx.doi.org/10.1093/acprof:oso/9780198706632.001.0001

6.

Grant RM. Contemporary Strategy Analysis: Text and Cases. Ninth edition. Wiley; 2016.

7.

Lynch RL. Strategic Management. Seventh edition. Pearson; 2015. https://ebookcentral.proquest.com/lib/uea/detail.action?docID=5174490

8.

Jackson B, Parry KW. A Very Short, Fairly Interesting and Reasonably Cheap Book about Studying Leadership. Third edition. SAGE; 2018.